Business Writing

Mike is one of those rare business writers with more than 30 years of first-hand business management experience with both corporations and his own businesses. A quick study, Mike can write about any industry. He's been a professional writer since 1991.

"This is an outstanding letter. You're a natural copywriter."
- N. Harper
Instructor
American Writers & Artist's Institute
Michael Masterson's Accelerated Program for Six-Figure Copywriting

• Mike's resume

• Testimonials from companies featured

• Testimonials from editors

• List of companies interviewed & featured

• Letters of reference about Mike

• The Guarantee: Why Mike is better

• Rates

• Downloadable photo for publication

• Introduce Mike to your readers

Business Writing Samples:

• Advertising Agency Work:
  

• Press Release: VetCentic: Pets in the Workplace

• Press Release: Kastle Founder Wins…

• Authored Article: "Gaining the Attention of the Market"

• Web Site Copy & Case Study: Written for Kastle Systems Web Site

• Award Nomination: " The Ernst & Young Entrepreneur of the Year Award "

• Testimonials from ad agencies

• Book Author:
  

• Excerpt from The 101 Best Web Sites For Business Executives

• Information about 101 Ways to Provide Exceptional Customer Service Today

• Other Work:
  

• Trade Magazine: Pay Telephone Case Study

• Internal Company Newsletter: Personnel Profiles

• White Paper: How To Control Costs

• Business-to-Business Newsletter Cover Article: Saturn Corporation's Customer Service

• Trade Magazine: Human Resources: How To Improve Communication

• Client Newsletter: Get Better Direct Mail Marketing Results

• Copywriting: Brochure Copywriting: Hotel and Healthcare

• Technology Writing: Improve Security With Technology

• E-mail Mike